Power Behind the Pull: Fernando Rubio

Staying on the leading edge of collision repair is a major part of Chief’s business.  Keeping our network of distributors and customers in contact with these innovations is all part of the daily job for Fernando Rubio.  Fernando (Chief Customer Service...

Power Behind the Pull: Jeff Caddell

What makes for a strong company? Reliable products, good marketing, a solid sales team; all of those for sure, but what about after the sale? Many say how a company takes care of their customers, may be the truest measure of strength. If that holds true, then...

Power Behind the Pull: Michael Turner

Lasers, a few years back we only saw them in movies like Star Wars, but today they are more and more a part of our everyday lives. Whether used in the medical field to cure eye issues or in law enforcement to catch a lead footed driver, they have become pretty common....

Power Behind the Pull: Barbara Trembley

It takes all types of people with different abilities and skill sets to make a business not only run, but thrive. A company can produce a terrific product but without coordination and strategy, that product never reaches the customer. At Chief, we strive to...

Power Behind the Pull-Bryan Brown

Metal working is one of the world’s oldest professions. A blacksmith has always been one of the most skilled craftsman throughout the ages. They relied on primitive tools like hammers and fire to shape and meld metals. Fast forward to present time and those that work...

Power Behind the Pull: Joey Kramer

Did you know that NASA can perform steering alignments on the Mars Rover from thousands of miles away? That’s pretty impressive, but when you think about it, a steering alignment isn’t terribly complicated. What about troubleshooting a high...
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